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Baselines · Free

Naive

Repeat the last observation. The baseline every other method must beat.

What it assumes

The next value equals the last observed value (random walk).

When to use

Short series, or as a baseline every method must beat (Forecast Value Added).

When to avoid

Strong trend or seasonality — it cannot look ahead of the last point.

Knobs

No smoothing parameter. Forecast = y_t for all horizons.

How it works

The naive forecast says the world stays where it just was: ŷ for every future period equals the last observed y. It has no trend, no season, and no smoothing. Forecast Value Added asks whether a more complicated method beats this last-value guess on a walk-forward test. If it does not, keep the naive.

Sample forecast question

Given these 8 monthly café covers, what are the naive forecasts for Sep, Oct, and Nov?

Step-by-step on these numbers

Sample series (covers)
PeriodActualFitted
Jan4242
Feb3942
Mar4439
Apr4144
May4341
Jun4043
Jul4240
Aug4542
Forecast
PeriodForecast95% interval
Sep4538.90 – 51.10
Oct4536.37 – 53.63
Nov4534.43 – 55.57

Parameters the engine found

  • last = 45
  1. The question

    Given these 8 monthly café covers, what are the naive forecasts for Sep, Oct, and Nov? Sample months: Jan=42, Feb=39, Mar=44, Apr=41, May=43, Jun=40, Jul=42, Aug=45 (covers).

  2. Rule

    Naive has no smoothing. Every future period equals the last observation: ŷ_{t+h} = y_t = 45.

  3. Forecast

    Sep = 45, Oct = 45, Nov = 45.

  4. Interval

    Residual σ = 3.114. For h = 1 the 95% band is [38.90, 51.10] around 45. The engine labels this interval native for the method.

Graph of this sample

Jan · 42 Aug Sep
Naive on the canned sample: actuals, fitted, and a 3-step forecast. Actual Fitted Forecast
The chart plots the canned table on this page (actuals, in-sample fitted, forecast, 95% interval). Not your Excel series. Free analysis never uploads raw data.

Educational only. Not investment, weather, or operational advice. In the add-in, rank is rolling-origin MASE — “best supported among candidates on this series.”

Use it in the Excel Add-in